Leaders who work with L10 Performance Solutions are finally able to:

  • Escape the hamster wheel
  • Enjoy their work more and
  • Improve the bottom line


With experienced guidance from Cheryl Lauer, an L10 Advisor, leaders can focus on their strengths and do more of what they love -- personally and professionally.


Uniting behind a clear vision, focusing on planned priorities, and empowering people to accomplish more; teams collaborate better, save time and money, and continuously improve results. Here's how we do it...



Visualize where you want to go and why. What's keeping you from getting there? What strengths can you leverage? What gaps must you fill? We help you answer these questions, clarify vision, define goals, and unite the team around them.



Prioritize and organize strategies and action steps to achieve greater results. Establish metrics to measure success and progress. Clearly define roles and responsibilities.





Customize solutions for your unique needs to support the plan. Develop talent and delegate. Conduct productive meetings. Commit to consistent action. Build accountability and improve communication.



Analyze results. Celebrate and build on successes. Learn from setbacks. Revise plans as necessary. Maintain momentum. Continuously improve.






We bring real-world C-level experience to every engagement. We have lived and worked through the issues business leaders are facing every day.

Our founder, Cheryl Lauer, has worked as a corporate executive and a small business founder/owner. She is a CEO who knows what it takes to implement systems successfully over the long run.



We view these engagements as an investment to generate results. If you are not completely happy with the results and with L10's services, you may pay whatever you think is fair.



A 20-year track record of helping companies implement processes and tools to consistently execute and reach new heights of success.

Photo of Cheryl Lauer - L10

Cheryl Lauer
Execution Expert


Pivot and Grow - Getting "Everybody Together" Helps Creative Agency

Werremeyer Creative turned to L10 as it began to focus business development on selected niches, including healthcare. Cheryl conducted group coaching sessions to build understanding and consensus around the new direction.


"Cheryl brought us together, with good communication, to talk about the business. It's been a very good year. I don't think it would have been such a good year if not for the training with Cheryl and her help pulling everybody together. We really shored things up with her. I really appreciated how prepared she was and how organized she was. Everything ran smoothly. Everything was done on time. She helped me get organized so we got further. It was a success for me and my team."

Gretchen Werremeyer


Improve Communication and Reduce Stress – Manufacturing Co. Gets Help With Both

Corrective Asphalt Materials was growing steadily, but its leaders were striving for more. Communication breakdowns caused stress and discord. Teams were less efficient than they could be.

The company brought in Cheryl from L10 to work with the leadership team. The results were dramatic.



"We had another facilitator who does similar things to what Cheryl does, but we hit a plateau with him. Cheryl was more appealing to everybody. They opened up to her, and we got more done. We improved efficiency, accuracy, problem-solving. People are less stressed and more motivated to work with others. Instead of people being frustrated with each other, people have tools they can use to solve these problems on their own."

Marc Taillon


Double Revenue - "Fresh Ideas" Help Fabric Retailer

Kim Moos started her e-commerce fabric business, Cotton Cuts, in her basement. Like so many entrepreneurs, she faced the challenge of achieving significant and sustainable growth.


"I needed fresh ideas to help grow the business because I felt like it stagnated. Enter Cheryl. She helped me define what I want to get out of the business. What are the goals? What are we looking to tackle -- one thing at a time? The business is in a very different place now than it was a year ago. We are close to the million-dollar threshold -- as opposed to last year when we were at a half a million."


Kim Moos



Latest Blog Posts

How to Overcome the Midyear Doldrums

I have a client who had a great first quarter.

Now spring has sprung. The weather is better. We seem to be turning the corner on the pandemic…

…and my client has lost momentum.

He thinks he’s on target to hit his annual goals. So now he’s thinking, “I can take my foot off the gas.”

Call it the midyear doldrums. Call it the May Mistake.

I see it happen every year as the flowers bloom. Business people take their foot off the gas.

Some, like my client, ease up after smelling the roses.

Others set goals in January, don’t accomplish as much in Q1 as they hoped, and get stuck in the mud.

Many simply let the good weather, vacations, and other rites of spring distract their attention.

How do you avoid this fate? How do you ensure you don’t squander opportunities to push forward and prosper?

Read More »

Person completing checklist

How to Complete the Critical Things You Hate to Do

I know a business owner who hates everything associated with billing, collections, and finance.

When it’s time to cut an invoice, he stalls. When payments are past due, he stalls. When he has to reconcile financial statements, he stalls.

Those things don’t get done, and they become an emotional anchor. He knows undone things are piling up. That weighs on him. He feels guilty for putting this off. That weighs on him. Cash-flow suffers. That weighs on him.

But, still, he doesn’t get it done efficiently.

Meanwhile, all that emotional weight distracts him from other tasks. So he struggles to get done even those things he likes to do.

Sound familiar?

Everyone faces important business tasks they don’t like to do.

Some stall and let it weigh on them — which creates undue stress for the business and its leaders. Others find a way to get the job done. Their businesses thrive, and the leaders suffer less stress. Everyone wants their business to thrive, not suffer.

So how do you make it happen? Here are four keys to get done the things you hate to do.

Read More »

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